I saw this yesterday via @stylman. It’s a good natured example of what kind of potential there is in ChatRoulette (click through at your own risk).
What I mean is this guy takes a really simple idea, makes a fun screencast out of it, and he’s at over 1.5M views on YouTube. That’s powerful - especially if you think about how attractive that kind of attention is to a brand.
Then I stumbled across this guy Ryan’s post on a ChatRoulette marketing idea for Oreo cookies.
I tried out my advertising idea by entrancing users with an Oreo cookie. I just held an Oreo and shoved it towards the webcam and then into my face. I got thumbs up, and numerous strangers requesting an Oreo. My average interaction went from about 2 seconds to about 30 seconds. People were dying for my Oreos. Have an attractive girl [EDITOR’S NOTE: I think Ryan means a hot girl a.k.a. a ‘smokeshow’] do the Oreo teasing (it seems like 90% of chatroulette users are male), record it, loop the video, set up a program to feed the video to multiple strangers at once, then profit.
It’s a brilliant, simple idea. I’m interested to see if/how/when brands go after ChatRoulette.
What do you think? Is ChatRoulette a worthwhile platform?

